Virello Blog

Practical guidance on AI marketing, social media, and the EU AI Act for businesses and kitchen studios.

EU AI Act: When must AI images and videos be labelled?
#EU AI Act#AI content#Transparency
EU AI Act: When must AI images and videos be labelled?

New transparency duties for AI content apply from August 2026. What businesses really need to label in images and videos – and what they do not.

Mirco Meyer · Co-Founder of Virello

7/19/2026